Annelies Dom is the new Belgian champion!
Silver medal for teammate Valerie Demey
As of 2018 the WorldTour riders, women and U23 riders of Lotto Soudal will wear HJC helmets. Both parties have signed a three-year deal. HJC, founded in 1971, has been manufacturing motorcycle helmets. Recently the company decided to produce cycling helmets too.
HJC Helmets has a wonderful reputation in motorcycling, where helmets are crucial for safety of the riders too
Paul De Geyter, general manager Lotto Soudal: “We are satisfied with the fact that a company like HJC Helmets has chosen for a partnership with Lotto Soudal for its first steps in cycling. Our cooperation is new, but the past months HJC Helmets has proven its ambition and urge of perfectionism. HJC Helmets has a wonderful reputation in motorcycling, where helmets are crucial for safety of the riders too. The knowhow of HJC Helmets will be a huge advantage for our team.”
We are blessed that our first ever pro sponsorship is a partnership with the N°1 team from the mother country of road cycling
Pingo Magduschewski, HJC: “We are blessed that our first ever pro sponsorship in the world of cycling is a partnership with the N°1 team from the mother country of road cycling."
“We’ll cooperate with all the athletes and offer technical support to achieve the optimal ride! With the help of the riders and the team we want to expand and optimize our range of road- and time trial helmets within the next 3 years.”
The Lotto Soudal riders have the choice to wear the HJC IBEX or the FURION during their road races. For the design of the FURION helmet, HJC sought its inspiration in motorcycling to make the helmet as safe and aerodynamic as possible; the same goes for the time trial helmet with no compromise to aerodynamic and the IBEX with no compromise to ventilation, to offer the best possible helmets to the team.